Many companies embark on customer journey mapping projects without having a clear idea of how they’ll actually use the outputs. At the end such efforts, the CX team has checked the “journey mapping” task off its to-do list, but is left wondering what to do next...
Get the slides from my Qualtrics #CXWeek 2015 webinar to learn about the different types of journey maps you can create, what makes journey maps effective, and how you can put your maps to work throughout your customer experience initiatives.
And, of course, please let me know if we can help with your journey mapping efforts!
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