Hi there, I'm
Kerry Bodine

I believe that happy customers lead to happy shareholders. How can I help you?

Outside In

What simple innovation brought billions in new investments to Fidelity? What basic misunderstanding was preventing Office Depot from achieving its growth potential? What surprising insights helped the Mayo Clinic better serve both doctors and patients?

The solution in each case was a focus on customer experience, the most powerful — and misunderstood — element of corporate strategy today.

Outside In

"This eye-opener gives you a comprehensive, need-to-know look at how smart companies achieve sustainable success in dealing with customers. Hint: It involves the entire organization, not just those on the 'front lines.' The GPS-like guidance provided here is invaluable."

– Steve Forbes, Chairman and Editor-in-Chief, Forbes

"Here at Virgin, our brand is all about a great customer experience. Outside In provides the discipline to turn that thinking into successful business practices."

– Paul Sands, Head of Customer Experience Management, Virgin Atlantic Airways

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As Seen In

About Kerry

I work to bring tiny moments of joy into people’s lives.

The 15 minutes spent haggling over a product return. The 45 minutes spent arguing about your wireless bill. The hours spent deciphering your medical coverage. These are the symptoms of today’s unhealthy business environment. And they can be cured.

I work with executives at some of the world’s largest companies, inspiring them to create more customer-centric organizations and igniting projects that will fundamentally change the way they do business.

But the people that I really help will never even know of my involvement, and my impact on their lives is nearly invisible. I work to remove the stress, uncertainty, and frustration in your business interactions — so that your customers have more time back in their lives for the things that matter most.