Partner Ecosystem Growth Strategies

Turning ecosystem alliances into powerful growth engines for both vendors and partners.

Helping vendors and partners grow, together.

We work with technology vendors and their partners to create better alignment, develop smarter strategies, and execute programs that actually move the needle — so you can thrive in the complex partner ecosystem.

Drive alignment through dialogue

We create the space — and the structure — for the strategic, honest, and sometimes tough conversations that rarely happen between vendors and partners. These dialogues lead to better alignment, shared priorities, and more meaningful collaboration.

Turn programs
into performance​

Whether it’s a partner program refresh, GTM planning, or sales enablement, we connect the dots between big-picture strategy and on-the-ground execution — helping both sides show up stronger and win together.

Accelerate
customer value

When vendors and partners align around delivering real outcomes, customers notice. We help you co-design offerings and engagements that increase customer loyalty, drive expansion, and turn relationships into long-term revenue.

For tech vendors

Build stronger partner programs and go-to-market strategies that drive measurable results.

We help you align with your partners, uncover what they truly need, and equip you both to deliver more customer value and accelerate ecosystem growth.

For partners

Get the strategic support, tools, and insight your vendors rely on — tailored for you.

We help you strengthen your go-to-market approach, win more business, and become a more valuable player in your vendors’ ecosystems.

FOR TECH VENDORS

Understand what partners really need

Turn scattered partner feedback into strategic guidance with bespoke research and a structured partner advisory board that gives you deeper, more actionable input. You’ll gain insights into your partners’ motivations, goals, and challenges — so you can strengthen relationships and provide more targeted support.

Design partner programs that perform

Build or revamp a partner program that attracts the right partners, supports their growth, and delivers measurable results — not just check-the-box engagement.

Launch go-to-market plans that align

Develop and implement GTM strategies that bring partners into the fold from day one — ensuring tighter alignment, better execution, and faster revenue growth across your partner ecosystem.

Accelerate sales with partner enablement

Equip your partners with the tools, training, and facilitation they need to shorten sales cycles and move more opportunities to close.

Spark alignment with your prospects

Position your brand as a strategic enabler, surface qualified opportunities, and forge deeper relationships with our interactive workshops. We craft targeted conversations and thoughtful activities around the topics that matter most to your propsects, building top-of-funnel engagement and creating internal alignment around the business need for your products.

Bring focus to strategic conversations

Fast track your strategic planning with an expert facilitator who understands the complexities of your business and the partner ecosystem. Whether you’re defining next year’s strategic plan, holding a mission critical QBR with your leaders, or planning an outcome-driven partner event, our custom off-sites and working sessions get your cross-functional teams aligned around success for your customers, your partners, and your business.

 

KEYNOTES & WEBINARS

Book Kerry to inspire your audience at your next SKO, PKO, or user conference. 

And tap into high-impact lead gen through professionally produced webinars designed to attract and engage your ideal buyers.

Kerry Bodine customizes her keynotes and webinars to connect with the unique business context and challenges of each audience. Choose from these conversation starters — or propose another topic that supports your business objectives.

Artificial intelligence

Kerry is passionate about the human side of AI and developing leaders for our new age. She’ll equip your audience with the know-how to get AI ready, design and deliver high-value and low-risk AI solutions, and develop essential leadership qualities to ensure that the power and benefits of AI reach everyone.

Customer experience

Kerry wrote the book on customer experience. Literally. You audience will internalize the business value of exceptional customer experiences and identify strategies that lead to more customer-centric products, services, and experiences — all with a lens on the messages that are key to your business strategy.

FOR PARTNERS

Benchmark your readiness to grow

Identify your organization’s strengths, uncover blind spots, and prioritize areas for growth with our custom partner audits.

Build a world-class GTM strategy

Get the same level of strategic planning your vendors use — tailored to your business and designed to help you grow with focus and clarity.

Advance deals with strategic enablement

From first touch to final close, we help you generate leads, nurture opportunities, and move deals forward with greater confidence. You’ll close more business with our expert training, facilitation, and support designed to unlock momentum at every stage of the sale.

Spark alignment with your prospects

Position your firm as a strategic enabler, surface qualified opportunities, and forge deeper relationships with our interactive workshops. We craft targeted conversations and thoughtful activities around the topics that matter most to your prospects, building top-of-funnel engagement and creating internal alignment around the business need for your products.

Bring focus to strategic conversations

Fast track your strategic planning with an expert facilitator who understands the complexities of your business and the partner ecosystem in which you operate. Our custom off-sites and working sessions get your cross-functional teams aligned around success for customers, your vendors, and your business.

GTM BOOTCAMP FOR PARTNERS

Supercharge your business in just 8 weeks.

We’ve partnered with the partner marketing veterans at Xcelerator Network to develop a cohort-based program that guides growing partner firms in the development of high-impact, ready to execute go-to-market GTM strategies.

  • Develop a robust, actionable GTM plan aligning your vendors’ objectives and your GTM strategy.
  • Gain expert guidance to maximize market impact.
  • Acquire the knowledge and tools to execute and drive long-term success.
  • Create a scalable framework that fosters growth and alignment.
  • Develop strategic connections to fuel collaboration and growth.

LET’S GET STARTED

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