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For your customer experience strategy to stick, it needs to be embraced by every single employee. Our north star training helps everyone in your organization — from frontline employees to those who work far behind the scenes — understand what they can personally do to propel your organization towards its customer experience vision.

Establish a strong foundation in the concepts and methods of journey mapping — and how to use your maps to drive action within your organization. Our signature journey mapping bootcamp is the perfect starting point for those just getting their feet wet, or for those looking for a methodology refresh.

Organizations that take a journey-focused approach to content marketing more successfully address their customers’ questions and drive intended customer actions. They’re also able to streamline their content development efforts by focusing on the content that matters most. Learn how to map the customer journey and apply this framework to your content marketing strategies.

Whether you call it design thinking, human-centered design, or service design, a human-centered problem-solving process is key to creating innovative solutions for both your customers and your employees. Learn and practice the key steps in this process — from developing empathy to prototyping & testing — all within the context of a real-world project that creates value for your organization.